Wednesday, November 3, 2010

Drawing fashion

“Drawing Fashion” show (Nov3-Mar6 2011) at Design Museum in London

Back when the covers of magazines were not glossy with processed and polished headshots of celebrities, the marketing approach of fashion industry was centered on visual luxury and the form of art. Depicting from a turban by Paul Poiret to the simultaneous fashion by Sonia Delaunay, Lepape graced Vanity Fair and Vogue till the 30’s; Gruau’s Dior advertisement brought the “New Look” of the 40’s; and Antonio Lopez shows fashion the energy and movement of life in the 70s.

There are too many magazines printed now in a desperate attempt to keep readers’ interest, said Colin McDowell, who curates the “Drawing Fashion” show at Design Museum in London. Lacking the creative collaboration between fashion designers and the artists (The recent attempt of fashion and art team up at MoMA PS1 seems more appropriate for fast fashion at an amusement park.), the next New Look may have to wait much longer to come.

Lepape for Poiret

Lepape for Sonia Delaunay


René Gruau for Dior

Antonio Lopez: Joanne Landis Carnegie Hall Studio
New York Times Magazine (1967)

"Shanghai" exhibit at the Asian Art Museum in San Francisco, 2010


  1. Those Ad posters from ShangHai in the 30's can also be counted in.
    I guess with less celebrities back then, it might be a good thing for the artist~~~

  2. Great idea, Wave! I added one more magazine cover pic from the 30's.

  3. I love the first two Dior ones. They somehow remind me of paintings from Degas.

  4. Retro style is /will always be coming back. :)
    Happen to see the cover for one of the Vogue 2010 issues in Germany.

  5. C: Thanks for sharing :) I found the original cover that Igor+Andre did:

  6. Q: I looked up Degas's ballet paintings, they are dreamy!

  7. Designer silk scarves...what a fantastic fashion accessory! The many beautiful styles, colors and designs give you almost unlimited opportunities to look great.